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The #walkitoff challenge by Hustle and PUML

The #walkitoff challenge by Hustle and PUML

min read
Mar 22, 2022
Written By:
Lilla Keleman

Let’s get moving

There is nothing more important than your physical and mental well-being, especially when you face the daily hustle of running a business, setting up your side hustle, or worrying where the next dollar will come from during this pandemic.

Yet, we tend to ignore our physical health when we are busy hustling or simply when Netflix and the couch calls.

You already know that exercise is good for you.  What you might not realise is just how good it is or what qualifies as “exercise”.

Taking a 30 min walk each day has shown to improve both mental and physical health significantly. To start with, getting active helps you to keep fit and fight off those extra unwanted #ISO kilos. It also helps the heart beat slower and stronger, and on top of things, it helps the brain to improve certain aspects of thinking, and it also reduces symptoms of depression. Meaning more energy, clearer thinking, and happier days. 

We are keen to start a movement of happier days, which is why we are launching the #walkitoff challenge in partnership with PUML. 

#walkitoff is a four-week challenge where we get you walking and working up your daily steps to the ideal 10,000 steps a day. The best part? You can receive PUML points, dollars off your Hustle premium, and even go into the draw to WIN a year Hustlecover insurance*. The challenge starts this Friday, 4th September, 2020 so make sure to secure your spot now.

So, how do you eat an elephant? Well, you start with the tail of course.

Our business owners’, gig workers’, and consultants' well-being has never been more critical than during these strange times of ours. Please help us spread the word and get more of our peers moving. 

Hashtag #walkitoff on your Facebook profile. 

Signup to the challenge here!

Use any of these #walkitoff posters on Insta and tag someone to join you in the challenge.


You can help by spreading the word and getting more of our peers moving.

You can add the frame #walkitoff on your Facebook profile too!

In order to remove the stigma on a a topic like depression and anxiety we need to acknowledge that it exists, understand it and learn and identify ways to recognise it. When we can recognise what others may be feeling based on their behaviour and actions, and verbal cues, perhaps people can truly express how they feel and seek help and support. Most people won't say out loud that they are feeling depressed or are experiencing anxiety in the fear of judgement.

So instead people might say:

I'm tired,
I have a migraine,
I'm good!
I don't feel well
I'm just tired
I need to do something new or maybe travel
I'm not doing well today
I'm hanging in there
I'm so exhausted
I am so frustrated and angry
You don't get it, no one gets it!
I've just been busy lately.

It is more acceptable in our society to say I have a headache to our colleagues than say I'm experiencing anxiety. Most people do not know how to respond to that and feel uncomfortable. Because if you have a migraine you can say take some panadol or get some rest. We can acutely listen to people around us and say little things that can make a huge difference....

I see you
You are heard
You matter
You are loved.
I'm here for you

* Customers will only qualify for the promotion by participating and completing the #walkitoff challenge by taking certain actions as outlined on the relevant landing page. This competition commences at 4th September 00:01 am and closes at 02 October 23:59pm AEDT. The winner will be drawn at 12 noon AEDT on Tuesday 06 October 2020 and announced on

Lilla Keleman

Chief Marketing Officer

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